SALT LAKE CITY—UDOT’s Zero Fatalities program is inviting teens to compete for a video slot airing during the 2017 Super Bowl telecast in February. Teens are encouraged to submit a 25 second video focused on safe driving from now until Jan. 6, 2017. Each contestant will receive five movie ticket vouchers for entering and those who submit their videos before Dec. 10, 2016, will receive five movie tickets to a private, opening-weekend showing of “Star Wars: Rogue One,” at Jordan Commons, while tickets last.
The submitted videos must be directed and produced by teens, 25 seconds in length, focus on Zero Fatalities, and include at least one of the five deadly driving behaviors: distracted driving, drowsy driving, aggressive driving, impaired driving, and not buckling up.
Zero Fatalities report that last year 25 teens died in crashes on Utah roads and as of the end of October, there have already been 26 teen deaths in 2016. Sixty percent of teen traffic fatalities were unbuckled in 2015. Statistics suggest drivers under the age of 20 are three times more likely to be in a fatal crash.
“When it comes to traffic safety, the most influential spokesperson for teens are their peers,” said Kristen Hoshouer, manager of the Zero Fatalities program for the Utah Department of Transportation, in a press release. “The aim of this contest is to get teens to pay attention to the very important and serious issue of increasing teen driving safety, while also building a network of teen traffic-safety advocates who understand that zero teen fatalities is the only acceptable goal.”
Videos can be submitted and more information about the contest found at the Zero Fatalities website, ZeroFatalities.com/contest/.