"Sports medicine is a word used more within the medical community," said Richards. "We offer more of an activity medicine or skeletory medicine. We want to assist people in changing their lives."
Such changes include assisting people in becoming more active, whether it's a person who can only walk or a budding triathalete. The doctors see them all as important as the next.
"We want to see people get off the couch and get their exercise done," Dr. Richards said. "And that exercise is going to be different for each person."
The Sports Medicine Specialists staff are very focused on assessing each individual's circumstances before offering a regimen.
"We know it's important for each person to be doing what is at their level," Richards said. "So we make sure we put each person through a variety of tests to give them the best direction possible."
This may include stretching instructions, weight loss programs, including addressing dietary concerns while monitoring the patient progress.
"Having an open dialogue is very important to achieving goals," Richards said.
The two doctors also work with athletes who have suffered injuries in course of training or competition. According to a study by the American Medical Society For Sports Medicine, less than 10 percent of sports injuries will require surgery.
"We want to assist athletes when they are injured into returning to the activity or sport they love," Richards said. "That's another area where we place a high priority."