It’s in anticipation of the Meeting Planners International convention set to be held in Salt Lake City in July.
A cover photo features the CEOs of the seven convention and visitors bureaus that comprise Destinations Utah, a group working closely with the State Office of Tourism to promote the state as a travel destination.
Davis County CVB was a co-founding member in conjunction with Salt Lake County CVB, of the Meet In Utah campaign, where seven of the state’s CVB’s worked with the state on promotion.
The article goes into lots of detail highlighting positive aspects of the county and state. It particularly looks at changes made in the state’s liquor laws which will take effect July 1.
It called those happenings “easily the biggest news to come out of Utah this year and that has a potentially huge impact on the meetings industry and for other visitors.”
It referred to the confusion and frustration often felt by visitors because of the private club law in Utah for 40 years.
“The law had the effect of confusing the state’s visitors and propagating the notion that Utah was a strange place where you couldn’t get a drink,” the magazine continued.
An ad on the back cover features Utah, including the Davis Area, with a picture of the Heber Valley. Last year, Antelope Island filled that spot.
Inside “Smart Meeting” was a full-page ad touting the Davis Conference Center and Discover Davis County Utah.
“An exciting urban meeting destination surrounded by pristine mountains, fine dining, premier shopping and nightlife,” is how Davis County is described in the article on Utah.
The county’s 1,500 hotel rooms are noted along with the 70,000 square foot conference center. Its proximity to the Salt Lake International Airport is noted, ending with, “Come experience the year-round adventure, recreation and affordability of Davis County, Home of the Great Salt Lake.”