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Gala celebrates Mercedes dealership grand opening
by LOUISE R. SHAW
Oct 28, 2016 | 3349 views | 0 0 comments | 312 312 recommendations | email to a friend | print
Matt Maass, Brayden and Brittany Jones get a close-up look at a convertible in the new showroom.
Matt Maass, Brayden and Brittany Jones get a close-up look at a convertible in the new showroom.
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FARMINGTON—A luxury brand got a classy grand opening last Thursday, as Mercedes-Benz of Farmington welcomed the public to its new location in Farmington.

It was an evening of live music and rich hors d’oeuvres, as local dignitaries and guests wandered the showroom to get a closer look at the latest models of Mercedes and the facility that would house them.

“I’m amazed on a regular basis at the transformation Farmington has gone through,” said Bret Millburn, county commissioner, who attended the event with his daughters.

“Davis County is becoming a premiere, top notch place to live and do business,” he said. “The quality in this area is unbelievable. It’s so exciting.”

The county has long been considered a bedroom community, he said, “but we’re not sleep walking through this – we’re wide awake and running fast.”

Mayor Jim Talbot also expressed enthusiasm for the new dealership and what it brings to Farmington. 

There have been a spate of grand openings in the city lately, most recently a Hyatt Place and the University of Utah’s Farmington Health Center, plus a fast-casual restaurant and a dessert bar.

Each business, he said, adds to the two things that make the city special – they are unique and they make Farmington a gathering place.

“We are so happy to welcome them to Farmington’s family of businesses,” he said. 

Aaron Wallace, who owns the dealership, praised the city for working with him to help it happen. It was less than two years ago that they started the discussion with city leaders and only eight months ago that they broke ground.

Wallace owns Schomp Automotive, a dealership that has been in the family for four generations and is based in Colorado. 

Their motto is “One price. One Person. One Hour.” They promise a set price that is determined after “meticulous research,” and commit that one person will handle the transaction from shopping to financing. “From the time you agree to the terms of the purchase we promise to sell you a car in no more than an hour,” reads a statement on their website.

The Farmington dealership now has 43 full-time employees, the large majority from Utah. Others have come in from Colorado, Texas, Arizona and California. Two have joined the team from North Carolina.

Besides Mercedes, they sell used cars and have a service department that offers loaner vehicles, complimentary pick-up and drop-off services, and shuttles for the convenience of their customers.  

The dealership is located at 555 N. West Bourne Circle, west of I-15 and north of Lagoon in Farmington.

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